Internal Communications & HR
Bell Canada
Industry: Telecommunications
Sidebar: Corporate Communications, Internal Communications/Human Relations
Video Type: Quarterly Updates, Motivational, video newsletter
The vice president of all the Bell corporate stores across Canada uses video to communicate, update, motivate, and inform all of her employees. This way it ensures everyone is on the same page and that they all are personally connected with the VP.
It is no longer astonishing that the average person will spend more than eight hours a day in front of a screen. Computers at work, TVs at home, smart phones, tablets, digital billboards, the list is long. Employees now expect that video will be a part of a company’s communication strategy, and for good reason. When executed properly, video saves time and money, it has the ability to inspire and motivate, and its success can be measured accurately.
